About goodpack

Shaping the Future of Sustainable Supply Chains

Established in 1980, we are the world’s first and largest provider of reusable pallet-sized intermediate bulk containers (IBCs) through a leasing model, to companies transporting valuable payloads globally by road, rail, or sea.

We help our customers save supply chain costs, improve operations, reduce inventory, damages and meet environmental goals.

Our value proposition is built on three core pillars: cost-efficiency, sustainability and resilience. By partnering with customers in key markets—such as Rubber, Chemicals, Automotive, and Food—we are transforming supply chains into circular systems. With an intelligent fleet of over 4 million pallet-sized containers and a network spanning 5,000+ delivery and collection points worldwide, we enable seamless, sustainable operations across the globe.

Cost-efficiency

Goodpack offers a pay-per-use model with no CAPEX investment, transparent pricing for easy budgeting, and volume-optimized containers that lower shipping costs. Safe, efficient stacking minimizes space usage without the need for dedicated racking.

Sustainability

Goodpack's reusable containers offer exceptional durability with a 30+ year lifecycle, reduce carbon footprints to support ESG goals, and provide safe, secure packaging solutions.

Resilience

With the largest network of reusable containers, guaranteed strength and quality for payload protection, tailored container models for specific markets, and embedded RFID with data analytics for supply chain visibility, we deliver reliable and efficient solutions.

The goodpack story

1990

Launch of First Commercial Goodpack Container

Introduced a convenient and safe mode of transporting rubber, marking the beginning of our journey in innovative packaging solutions.

2000

Listed on the Singapore Stock Exchange

Achieved a significant financial milestone, enhancing our visibility and credibility in the global market.

2014

Acquisition by KKR

Acquired by KKR, reinforcing our commitment to Environmental, Social, and Governance (ESG) principles and sustainable growth.

2018

Formation of TYRECUBE with CEVA

Partnered with CEVA to create TYRECUBE, driving digitalization and innovation in the tyre industry through strategic collaboration.

2022

Launch of Digital Customer Engagement Platforms

Introduced platforms for online container orders, returns, and supply chain analytics, enhancing customer experience and operational efficiency.

Leadership

We are constantly fiine-tuning our processes, developing new business opportunities and expanding our offering from being world leader in sustainable packaging for shipping and storage to being a fundamental enabler of circular supply chains.

Camburn Withers

Co-President, Commercial

Peet Leong Kok

Co-President, Operations & Corporate Functions Global Business Director, Tyres

Jakob Bergholdt

Chief Financial Officer

Kenneth Hee

Chief Information Officer

Lester Tyra

Chief Human Resources Officer SVP, Mergers and Acquisitions

Kristin Brown

General Counsel, VP of Enterprise Risk Management and ESG

Regional units & business verticals

Michael Liew

Regional President, South Asia Global Business Director, Natural Rubber

Peet Leong Kok

Co-President, Operations & Corporate Functions Global Business Director, Tyres

Chee Heng Sng

Regional President, North East Asia, Global Business Director, Synthetic Rubber

Sergej Aterley

Regional President, Europe, Middle East and Africa

Pablo Avila

Regional President, Americas

Partnership and Industry Associations

We believe that collaboration is a key to success. That is why we have developed strong partnerships with leading companies across various industries.

OWNERSHIP

Driving Innovation Through Strategic Ownership

Established in 1976, KKR is a leading global investment firm that offers alternative asset management as well as capital markets and insurance solutions. KKR sponsors investment funds that invest in private equity, credit and real assets and has strategic partners that manage hedge funds. Goodpack was acquired by a fund managed by KKR in 2014.

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